Hello there!

In this digital space, I’ll be exploring ideas about marketing from my Marketing Management and Strategy course and beyond. I’ll be learning from marketing experts and considering case studies, developing my own thoughts on important marketing issues, and backing them up with research and analysis.

Marketing, in its ever-evolving state, is a fascinating thing, and I’m excited to explore the field in the context of this blog. However, I feel some trepidation in putting myself out there. What could I — a brand new student of marketing and a newcomer in the field — possibly have to offer? I find solace in two ideas:

All that being said, I’m excited for this semester, this course, and this blog. I’m looking forward to sharing interesting thoughts about marketing, and continuing to learn and develop my skills in this fascinating field.

I’ll see you in my next post!

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